You organize events.

You plan conferences.

And you’re in search of the best motivational speaker for your event.

Where do you start?

Most search online.

Others tap into their professional network.

But, in this article, we’re going to share a variety of ways on how you can book the best motivational speakers for your events and conferences.

Continue reading to learn more…

What Is A Motivational Speaker?

It can be tempting to search only for “best motivational speakers” online, but you ought to know who you’re looking for before you hit enter in your favorite search engine.

In fact:

Here’s the difference between motivational and professional speakers:

The motivational speaker typically discusses personal growth topics. They tie stories into their talk. And they encourage the audience to look at their own lives and make a change.

The professional speaker discusses nearly any topic, focusing on information delivery and topic exploration.

Now, a great professional speaker can be motivational. But, if you want a skilled motivational speaker, you ought to explore your options in more depth to discover how the speaker delivers their message and what they are focused on when talking.

5 Steps To Booking Your Motivational Speaker

You probably already know how to dig around the internet or your professional network to find a speaker, but what you probably don’t know is how to identify the best motivational speakers.

Here are the 5 steps to do just that while you search:

#1. Know What You Want

What is your event or conference about? What’s the overarching topic that you need your motivational speaker for? These are two important questions. Make sure you know your topic or focus before you start searching for a motivational speaker so that you can get the perfect motivational speaker and audience fit.

#2. Search Directly

Go online, type “best motivational speakers” into Google, and skim through the results. You’ll find dozens of motivational speakers.

But will you find the right one for your event?

This is the key to finding the right speaker for your event or conference. Click on a few of the results and review the speakers being presented. You want to find the motivational speaker who discusses the growth and self improvement topics that fit with your audience.

It’s pretty straightforward, but if you’re still struggling at this point, consider this:

“What would help your audience take the next step forward in their journey?”

Answer that question, and it should guide you toward the best motivational speaker for your conference or event.

#3. Book Through A Speakers Agency

Not sure which speaker to choose? Don’t have time to do the research? Book your motivational speaker through a speakers agency quickly and easily.

If you’ve started your inquiry at least 6 months out, speakers agencies will be able to help you book a speaker for your event or conference. Even if you’re booking within 90 days of your event, you can still find a great speaker to motivate your audience.

Let the speakers agency know what kind of topic or focus you need, and they will recommend a few speakers from their roster.

#4. Pre-Booking Call

Get on the phone with the speakers agency and speaker. Discuss your event with them. Ask questions about the speaker’s talk, digging into the stories a bit. You want to make sure the stories and motivational angles fit your overall conference’s message and theme. Get this aligned, and you may have just found your motivational speaker.

#5. Accommodations

You probably know that different speakers require unique accommodations. Remain open to discussing these with the speaker and/or speakers agency. You may have just found yourself the best motivational speaker for your event, which removes your need to continue searching for a speaker — a huge relief, right?

Simply, be ready for this conversation. Listen and ask questions. Make a list. Determine if you would be able to accommodate. Then, make a decision. It’s best to make your decision clear and concise so all parties are on the same page.

Here are 6 questions to ask before booking your motivational speaker:

  1. What’s your story?
  2. Why do you think you’d be a good fit for my audience?
  3. When’s the last time you spoke to an audience like mine?
  4. Do you have any published articles, books, or pieces we can look at for content-audience match?
  5. Do you modify your speech for the audience?
  6. Would you be willing to talk with some leaders, executives, and/or VIP audience members before the talk?

These questions are a great starting point while on the pre-booking call. As you speak with speakers, agencies, and bureaus, add to your list of questions so that you can book the best motivational speaker for your event or conference.


Here are the TL;DR takeaways from this article:

  1. Know What You Want
  2. Search Directly
  3. Book Through A Speakers Agency
  4. Pre-Booking Call
  5. Accommodations

If you’re still in search of a motivational speaker, then take a look at our roster of motivational speakers.

Or, you can simply give us a call and discuss your event with us. We’ll help you find the best motivational speaker for your event or conference.

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